Website Interaction tools to Engage and Sell to Window Shoppers

What’s the first thing that happens when you walk in to a physical store? The salesman asks you if you need any assistance. He/she helps you go through the wide range of products so that your shopping experience gets better. But, how do you entice and engage the random browser …

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6 Ultimate Cost Effective Ways to Promote Your Website Offline

Aliens have invaded our planet and everyone needs to be cooped up in their houses for the next century. There will be no dearth of materials as multiple drones have been commissioned to deliver everything you order online to your door step. This is not the breaking news yet, and …

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Showcase your products at Flea Markets and Exhibitions all over India- April 2014

Summer is here and the pleasant weather is beckoning everyone to step out and take a breath of fresh air. April marks the beginning of a new financial and school year. So working people, all your taxes are filed, some of you have even received increments. All school and college …

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ThePenWorld.com – Changing the Way India Writes – One Signature at a Time

If you have an idea, start there. If it doesn’t work out, it’s worth the experience. – Aditya Bhansali, Founder, ThePenWorld.com Let, us introduce you to Aditya, a regular 3rd year mechanical engineering student with an unusual story. While most students are complaining about the cruel curriculum of their engineering …

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Showcase your products this Valentines at Flea Markets, Events and Exhibitions in India: February 2015

With Valentines day fast approaching, love is in the air. We are sure that you are planning to spend a wonderful day with your loved one(s). So why not capitalize on this moment and show your love to your customers? The best way to do so is showcase your lovely …

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10 Things We Wish Were Sold Online in India

When you sit at home on a lazy Sunday, or after a long day at work, don’t you crave for things that will make your life easier? Your mind swirls with thoughts with things that could just be delivered to your door step?  With the Ecommerce boom in India, a …

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January 2015: Sell or Buy This New Year at Flea Markets and Exhibitions across India

In the blink of an eye, we entered a brand new year! We wish everyone a very Happy and exciting 2015.  Business owners, you sure must be pepped up to take your business to new heights this year! Why not start by  tapping the  frolic and frenzy of various flea markets …

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influencer

Increase your Reach by Getting Featured on Other Blogs

One very efficient way to increase your sales is to spread the word about your store. One way of doing it is via a good public relations strategy such as influencer marketing. Imagine that a popular blog or an e-magazine features your idea, store or products in a positive light! The …

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In Conversation with Vidya from Matkatus : Taking Quality Indian Weaves Global

Was it the feel of those pure cotton and silk sarees worn by her mother, or her walks down the numerous aisles of handicraft exhibitions in Chennai- Vidya does not know. But her affinity to traditional Indian clothes had its seeds sown in her a long time ago. Despite working …

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Lets Go Shopping- List of Irresistible Fashion Destinations in Top 3 Indian Cities

“It’s a new era in fashion – there are no rules. It’s all about the individual and personal style, wearing high-end, low-end, classic labels, and up-and-coming designers all together.” – Alexander McQueen.   Do you think fashion is what models portray on the ramp or Sonam Kapoor in magazines? Time …

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