Smart Ways to Uplift Your E-Commerce Business Sales

Getting more e-commerce sales is the demand of every business. Everyone faces ups and downs in the business. One should never be discouraged from these ups and downs. Always try to come up with new customers instead. The purpose of finding new customers is to boost the sales of the …

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Paytm vs. PayUmoney: Which payment gateway will you choose?

Demonetization has now become the necessity of every major or minor economy in the world. 60 years ago no one could have imagined that cash could be replaced with anything, but then credit cards had been introduced and now it seems like payment methods are changing again. Digital or mobile …

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8 Easy Funding Options for your eCommerce Business

With banks tightening their lending criteria and interest rates skyrocketing, traditional loan terms have left bootstrapping businesses looking for easier lending options. No matter the economic climate, funding is the biggest challenge facing small startups and eCommerce businesses so if you too don’t have the funds to get your venture …

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Zepo Website vs. GetMeAShop: Pricing Comparison

For anyone looking to open their online stores, there are a lot of options these days for do-it-yourself eCommerce platforms catering to the need. You already have Zepo, Buildabazaar, Shopify India, GetMeAShop and many more. The eCommerce playing field is set to become more levelled with these platforms making it …

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ecommerce web design tips zepo

7 E-commerce Web Design Tips You Can’t Afford To Miss

Talking about E-commerce, the design is the most important factor to ensure the conversions. During my digital marketing career, I have observed that even a minor change in UI or design has changed the direction of the business! Here are some of the most important things that I have learnt …

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seasonal marketing tips zepo

How To Win At eCommerce Seasonal Marketing

Everyone from businesses to consumers takes advantage of seasonal marketing. Businesses should never miss the holiday bandwagon, particularly under the current conditions where brands are finding it hard to stay alive in the eCommerce boom. Seasons provide great opportunities for earnings, but can still expose your brand to a section …

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7 Ways to Promote Your Online Shop Like a Pro

We’ve come a long way from the days of going to the shop/mall to buy products. Online shopping is the latest trend providing shopping at leisure and a huge variety to choose from. Let’s dive into the golden rules to adhere if having a successful online shop, brimming with customers …

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10 Proven Ways to Increase E-Commerce Conversion Rates

An e-commerce conversion rate generally is the percentage of website visitors who purchased something or performed the desired action from your online store (calculated in a set period of time).   Typical conversions include: An online sale A user adding a product to their cart A user adding an item …

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5-ways-to-rank-higher-on-marketplaces-zepo

5 Ways to Rank Higher in Product Search Rankings on Marketplaces

Every online seller realises the importance of ranking higher in product search results on marketplaces. To simplify this we are listing 5 basic parameters that will definitely improve your ranking. 1. Quality of listing More often than not listing quality influences the rankings in product searches. Getting perfect product photographs, …

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7 Steps to Build Your Online Brand From Scratch

Online shopping is replacing traditional shopping exponentially. It was a novelty for the people to receive their purchases on the doorstep without visiting the store. There was a time people were reluctant to buy things online fearing that their cash could get stuck and the product would not be at …

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